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Week 1 Discussion HCM3006 Healthcare Marketing and Strategic

Week 1 Discussion HCM3006 Healthcare Marketing and Strategic

 

Before beginning work on this discussion forum, please review the link “Doing Discussion Questions Right” the expanded grading rubric for the forum, and any specific instructions for this topic.

Before the end of the week, begin commenting on at least two of your classmates’ responses. You can ask technical questions or respond generally to the overall experience. Be objective, clear, and concise. Always use constructive language, even in criticism, to work toward the goal of positive progress. Submit your responses in the Discussion Area

As healthcare has evolved so has the concept of a patient or consumer of healthcare. Technology and culture are among the many variables that have affected our concept of a healthcare patient. Consider these items among the others noted in your text:

  • What has most influenced the way you view yourself as a consumer of healthcare?
  • What factors led to the redefinition of the patient as a consumer in the late twentieth century?

To support your work, use your course and textbook readings and also use the South University Online Library. As in all assignments, cite your sources in your work and provide references for the citations in APA format.

Your initial posting should be addressed at 150-300 words. Submit your document to this Discussion Area by due date assigned. Be sure to cite your sources using APA format.

Respond to your peers throughout the week. Justify your answers with examples, research, and reasoning. Follow up posts need to be submitted by the end of week.

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