Deliverable Business Development Roadmap

Scenario

You have decided to open a cupcake bakery and move your home-based business into a storefront. Recently, you met with SBA National, a non-profit, that focuses on helping entrepreneurs start their business with funding and guidance. The non-profit also hosts a business pitch competition to anyone who is a client. One of the requirements of the SBA business pitch competition is that each participant must do a Business Development Roadmap to document the process that you will use to create a business development strategy.

Instructions

Develop a Business Development Roadmap using the provided template.

MAN6500 Business Dev Template_Revised

Include the following areas in your roadmap:
Planning and Identifying Priorities
Client prospecting
Market research on your industry and area
Networking strategy
Marketing strategy
For each area, list the key implications (opportunity or strength) to your business
Make sure to use audience-specific language and professional tone throughout the document.
Clear organization, APA formatting for the references list, and proper grammar and punctuation are required.

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